The SUV market in 2025 is crowded with options, each vying for the attention of drivers seeking a mix of luxury, practicality, and performance. Among the contenders, the 2025 Mazda CX-90 stands out as a compelling choice. With Mazda's focus on delivering premium quality, engaging driving dynamics, and innovative features, the CX-90 is poised to challenge its rivals head-on. Let's take a closer look at how the CX-90 stacks up against the competition.

Mazda CX-90 Overview

The Mazda CX-90 has established itself as a bold entry in the midsize SUV segment. Building on Mazda's reputation for combining sleek design with driver-centric engineering, the CX-90 offers:

• Engine Options: A choice between a turbocharged inline-six with mild-hybrid support and a plug-in hybrid (PHEV) powertrain, both delivering exceptional performance and fuel efficiency.
• Luxury Interior: High-quality materials, an elegant design, and intuitive technology elevate the cabin to near-luxury standards.
• Driving Experience: True to Mazda's ethos, the CX-90 provides dynamic handling, making it one of the most enjoyable SUVs to drive in its class.

The Competition

Toyota Highlander

The Toyota Highlander has long been a favorite for families, offering reliability, spacious seating, and a strong hybrid option. While the Highlander excels in practicality, the CX-90 outshines it in terms of driving engagement and interior refinement. Mazda's premium materials and cutting-edge infotainment system offer a more upscale experience than the Highlander's utilitarian approach.

Kia Telluride

The Kia Telluride is renowned for its value, spacious interior, and comprehensive feature list. However, the CX-90 differentiates itself with a more powerful engine lineup and a focus on driving dynamics. Additionally, the Mazda's design language exudes sophistication, giving it an edge for those seeking an upscale alternative to the Telluride.

Hyundai Palisade

Like its sibling, the Hyundai Palisade boasts a family-friendly cabin and a long list of standard features. While the Palisade is a strong contender, the CX-90's inline-six engine and hybrid options provide better fuel efficiency and a smoother power delivery. Mazda also edges out Hyundai in terms of driving precision and a premium-feeling interior.

Honda Pilot

The redesigned Honda Pilot focuses on practicality with a spacious cabin, ample cargo room, and off-road-friendly trims. While it caters to adventure enthusiasts, the CX-90’s refined ride and advanced hybrid powertrain make it a better fit for those who prioritize on-road performance and luxury.

What Sets the Mazda CX-90 Apart?

1. Powertrain Innovation

The CX-90’s inline-six engine with mild-hybrid assistance is a rarity in the segment, delivering a smooth, powerful, and efficient driving experience. The plug-in hybrid option adds a layer of versatility, allowing for electric-only commutes without sacrificing long-range capabilities.

2. Premium Design and Build Quality

Mazda's commitment to craftsmanship is evident in the CX-90’s interior. From Nappa leather upholstery to real wood trim, the cabin feels luxurious, rivaling competitors from luxury brands like Lexus and Acura.

3. Driver-Centric Performance

Where many SUVs prioritize comfort at the expense of driving enjoyment, the CX-90 strikes a balance. Its precise steering, balanced chassis, and smooth ride make it a pleasure to drive, whether on winding roads or highways.

4. Competitive Technology

The CX-90 features an advanced infotainment system with a large center display, wireless Apple CarPlay and Android Auto, and a comprehensive suite of driver-assistance technologies. While competitors offer similar features, Mazda's system is lauded for its user-friendly interface and responsiveness.

Conclusion

In the 2025 midsize SUV market, the Mazda CX-90 distinguishes itself as a premium yet practical choice. It combines innovative powertrains, a luxurious interior, and Mazda’s signature driving dynamics to deliver a well-rounded package. While competitors like the Toyota Highlander, Kia Telluride, and Hyundai Palisade excel in various areas, the CX-90 offers a unique blend of performance, efficiency, and sophistication that’s hard to match.

For those seeking an SUV that caters to both the head and the heart, the Mazda CX-90 deserves a top spot on the shortlist. Whether you're commuting, road-tripping, or simply enjoying the drive, the CX-90 proves that Mazda's "driver-first" philosophy is alive and well in the SUV segment.